One of the quickest techniques of building your client base is to seek out mutually-beneficial joint ventures.  The key words here are'mutually-beneficial.' Find marketers and entrepreneurs who already have enormous'responsive' mail lists and make them an offer they can not refuse. 

Many individuals have tried using this technique but have failed badly.  I'll tell you why. 

The problem with most people is that they are only concentrated on what they can get out of the deal.  You will never get it if that's what your focus is on. 
when you're attempting to form JVs, focus on the other party and ask yourself,'What do they need?  What am I able to offer them that will be valuable to them?'

Sure, you can just offer the other person a cut of the profits if they accept to commend your product/service to their list, but that is what everyone does!  And nowadays, that's not enticing enough.  How is your offer unique? 
Apply the USP - the'twist.' Be unique!  Create value for them!  Make it worth their while.  Make them an offer they cannot refuse! 

When I send out an offer for acollaboration JV} I simply tell them I want to plug their product/business/service for them and not be paid for it.  Rather than receiving 40 percent commission as an affiliate I offer them to keep 70+% of the profit.  All they have to do is allow me to use their service just once ( considering that they're an ezine, newsletter or business with a large opt in list ).  I assure them that a unique page will be created and payments will be made right to the partner. 

Think about it! 

You'll be giving the partner extra exposure, higher profits and security of their business.  In doing so, you will be in a position to provide discount advertising/products/services to your members or visitors giving YOUR business more value .  Because now, folks will know to come to you for repayments on products and services they need! 

With this concept in mind , go out there and seek for some firms who've already got a big list or some high traffic. 

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Original article was written by Kevin Lam from www.TexasSEO.com - Texas SEO is a Dallas-based web marketing and consulting firm specializing in SEO & SEM, PPC, copywriting, web designing and more.

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